Personalised Healthcare: A Key to Easing Healthcare Pressures

Published on: 22nd March 2024

Personalised Healthcare: A Key to Easing Healthcare Pressures
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The healthcare landscape is undergoing a remarkable transformation, particularly as our population ages. A recent article by LinkedIn News UK, as part of their 'Big Ideas for 2024' series, emphasises the growing importance of personalised healthcare. As we move into an era where the number of people aged 65 and over will outnumber those aged 15 and under, the demand for health services is set to increase exponentially. This demographic shift calls for innovative solutions, and personalised healthcare is at the forefront of this revolution.

The Rise of Personalised Healthcare

Personalised healthcare is about tailoring medical care to individual needs, preferences, and genetic/biological makeup. This approach is gaining traction, largely due to advancements in technology and digital solutions and a deeper understanding of individual health dynamics. The integration of clinical wearables and digital health services is a key aspect of this evolution. 

These technologies enable continuous monitoring and data collection, providing healthcare providers with a comprehensive view of a patient's health. This approach is instrumental in detecting early signs of health issues and underpins prevention strategies, allowing for timely interventions.

An example of this innovation is Bupa’s AI-powered mental health service in Spain, which utilises wearable device data to offer personalised mental health management. This kind of service is crucial, given the WHO's report of a 13% rise in mental health conditions over the last decade.

Steady On Your Feet: Aligning with Personalised Healthcare Trends

Steady On Your Feet, our fall prevention and healthy ageing platform, aligns seamlessly with the trend towards personalised healthcare. Our platform offers tailored self-assessment tools and personalised action plans, providing older individuals with customised strategies to maintain their health and independence. By focusing on prevention and early intervention, Steady On Your Feet helps reduce the need for frequent hospital visits and eases the burden on healthcare systems.

Empowering the Ageing Population

The future of healthcare lies in empowering individuals to take an active role in managing their health. With tools like Steady On Your Feet, older adults can monitor their well-being, receive personalised advice, and stay proactive about their health. This not only enhances their quality of life but also promotes independence, reducing the pressures on healthcare providers.

As we embrace the challenges and opportunities of an ageing population, personalised healthcare becomes increasingly important. Platforms like Steady On Your Feet are a testament to the potential of technology to revolutionise healthcare, making it more efficient, effective, and tailored to individual needs. The future is about empowering individuals to actively participate in their health journey, and Steady On Your Feet is proud to be part of this transformative movement.

Mark Easby, Managing Director, Steady On Your Feet, comments: 

“Personalised healthcare is revolutionising the way we approach ageing and wellness. At Steady On Your Feet, we're at the heart of this transformation. Our platform empowers the ageing population with tailored solutions catering to their unique health needs. By providing personalised tools and actionable insights, we're enhancing individual health outcomes and contributing to a more sustainable, efficient healthcare system. Our commitment is to ensure everyone has the resources to lead a healthy, active life, reducing the overall strain on healthcare providers.” 

Visit to learn more about how we're contributing to the future of personalised healthcare.

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